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Medical Marketing Coordinator

Reporting directly to the CanniMed Marketing and Brand leadership team, the Medical Marketing Coordinator will be responsible for assisting in implementation of CanniMed’s overarching medical marketing strategy across all relevant marketing platforms and in all relevant geographies.

Main Responsibilities:

  • Collaborating with the CanniMed Marketing and Brand leadership team to inspire unified creativity among all internal/external stakeholders and build on a culture of creativity, inclusion, performance and achievement
  • Support product development strategies and execution of new brands and products to the medical market
  • Liaise with internal divisions to identify and optimize incremental revenue opportunities tied to medical marketing initiatives
  • Understand the regulatory compliance standards regarding all campaign assets
  • Partners with market research team to conduct qualitative and quantitative positioning, creative, and media studies
  • Analyze and track results techniques to report campaign results, making recommendations and determining success of the strategy.
  • Ensure a world and industry leading presence around social responsibility and compliance
  • Support the Pharmaceutical Sales Representatives Team with sales support and logistics
  • Manage day-to-day operational and administrative needs

Knowledge, Skills, and Abilities:

  • Understanding of product marketing for medical cannabis clients and cannabis culture
  • Experience marketing in highly regulated industries
  • Strong digital marketing experience including proven hands-on success in email marketing, content development, and using market segmentation to drive results
  • Strong oral and written communication skills
  • Understands medical marketing in highly regulated frameworks and how to differentiate product and brand to drive market share within these frameworks
  • Ability to independently manage multiple projects and internal clients with changing priorities and meet deadlines in a dynamic, deadline-driven, high stakes environment
  • Ability to work with senior management and partner with business leaders and department peers
  • Graphic design experience considered an asset
  • Bilingual (French and English) considered an asset

Education and Experience:

  • Bachelor’s Degree in a related field
  • 3-5 years’ experience in marketing, brand/portfolio management, sales and/or strategy business experience, preferably in manufacturing or pharmaceutical industries

We would like to thank all applicants for their interest but only those selected for an interview will be contacted. Incumbents will must hold Canadian Citizenship or Permanent Residence Status.

How to Apply

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